October 14, 2025
8 Hard Truths About Pay Per Click Lead Generation
Keeping new business flowing is part of every agent’s rhythm, and in today’s market much of that happens...
May 16, 2025
The Complete Playbook for Local Google Ads
Showing up where your clients are searching makes all the difference. And these days, that means having a...
May 9, 2025
Get More ROI From Your Google Ads: Real Estate Strategies That Actually Work
Running Google Ads is easy. Getting real results? That’s where most agents get stuck. The average real estate...
May 2, 2025
How Real Estate Agents Are Selling Faster With Video
The way we market homes has changed - fast. Today’s buyers aren’t just scrolling through photos - they want to...
April 25, 2025
Why 'Homes for Sale' Isn’t Enough—And What Search Terms to Use in Your Google Ads Instead
Running Google Ads for your real estate business? Chances are, you started with the obvious: terms like "homes...
April 17, 2025
The Best Way to Reach Ready-to-Buy Real Estate Clients? Google Ads
If attracting quality leads is your top priority, investing in Google Ads is one of the smartest moves you can...
March 27, 2025
First-Time Buyers Are Searching Differently in 2025—Are You Keeping Up?
The home-buying landscape in 2025 has evolved, especially for first-time buyers navigating an increasingly...
March 20, 2025
The Secret to Winning More Relocation Clients? Understanding Their Search Behavior
The way people search for moving information offers a unique window into how they navigate one of life’s...
January 28, 2025
Maximizing Real Estate Success: A Strategic Guide to Google Ads and Remarketing in Extended Market Cycles
When properties take longer to sell, it’s easy to feel the pressure. But extended market cycles don’t have to...
January 14, 2025
Understanding Real Estate Marketing KPIs
A guide to Google Ads and Google Analytics 4 metrics that actually matter Digital marketing is essential for...
January 9, 2025
Target Smarter, Sell Faster: The Real Estate Agent’s Guide to Winning with Behavioral Targeting
We know that REALTORS® are constantly searching for innovative ways to connect with potential buyers and...
January 9, 2025
Mastering Hyper-Local Ads: How Realtors can Dominate Google Ads with Precision Targeting
Staying ahead means making every ad dollar count. With Google Ads rolling out enhanced geographical targeting...
December 4, 2024
Why it’s worth the effort to invest in organic lead generation
Paid lead generation is often the go-to for quick results, but organic lead generation brings unique advantages...
December 3, 2024
What Real Estate Agents Need to Know About Paid Leads
In real estate, it’s essential to generate leads and bring in new business. But, as they say, there’s many ways...
October 31, 2024
Your Secret Weapon for being the Everywhere Agent
Want to stay top-of-mind? A retargeting strategy can help you build a lasting connection with your clients and...